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Higher Logic
Higher Logic
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Event Planning & Logistics
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Information Technology
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Event Marketing & Services
Event Technology & Production
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Legal & Government Affairs
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4250 N Fairfax Drive, Suite 200, Arlington, VA 22203, USA
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The Association Email Benchmark Report
Stay ahead of the curve and enhance your email marketing strategy with data-driven insights!
Higher Logic’s Association Email Benchmark Report collects data from over 1,500 associations and nonprofits and over 2 billion emails to bring you the latest email performance metrics, including:
- Average open, click, and unsubscribe rates
- Ideal subject line and email copy length
- The impact of automation, personalization, and segmentation
Plus, earn about the latest trends in email data privacy, design, accessibility, and more!
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a Director Sales
The Association Community Benchmark Report
Based off of anonymized data from ~1,500 associations, Higher Logic’s 2024 Association Community Benchmark Report offers community performance and engagement insights so you can:
- Analyze how you compare to similar organizations
- Inform strategic decision-making
- Evaluate resource allocation and member engagement strategies.
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